SEO · AEO · GEO
Get found on Google. Get recommended by ChatGPT.
Brandtropic is a remote agency that sets up SEO, AEO and GEO for small businesses in the United States and Canada. SEO gets your pages ranked on Google. AEO gets assistants like ChatGPT to recommend you when someone asks. GEO gets AI search engines to cite your site as the source. We do all three on one site.
- What it is
- Technical SEO, structured data and answer-first content, set up and kept up.
- Best for
- Businesses that don’t show up on Google — or in ChatGPT’s answers.
- Results
- Fixes count from launch; the first honest read is at 60 to 90 days.
- Pricing
- Quoted in three tiers — Basic, Mid and Heavy. US clients invoiced in USD.
- Where
- Remote across the US and Canada, on Pacific Time.
SEO, AEO and GEO, in one line each
More and more people ask an AI instead of typing into Google. Your site has to work for both: the results page and the answer box. These are the three jobs, and what each one needs from your website.
| The goal | Where it shows up | What it needs from your site | |
|---|---|---|---|
| SEO | Rank your pages for what people search | Google and Bing results | Speed, clean indexing, one clear page per service, links from other sites |
| AEO | Be the answer an assistant gives | ChatGPT, Gemini, Siri, Alexa, featured snippets | Direct answers to real questions, FAQ markup, a business that is easy to identify |
| GEO | Be cited as the source | ChatGPT search, Perplexity, Copilot, Google AI Overviews | AI crawlers allowed in, facts stated plainly, consistent profiles across the web |
Want the long version? Read our guides on the Brandtropic blog.
What we do on your site
The same checklist we run on brandtropic.com. Nothing here is a trick: it is making your business easy to find, easy to understand and easy to trust.
- Technical SEOIndexing, sitemaps, canonical tags, redirects and page speed (Core Web Vitals), so every page that should rank can.
- Search Console and BingGoogle Search Console and Bing Webmaster Tools set up and verified. Bing also powers Microsoft Copilot and feeds other AI search tools.
- Structured dataSchema.org markup for your business, services, FAQs and articles, so search engines and AIs read facts instead of guessing them.
- AI crawler accessA robots.txt that lets GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot and Google-Extended in, plus an
llms.txtsummary of who you are. - Answer-first contentService pages and FAQs that open with the direct answer, written around the questions your customers actually ask.
- Your business, confirmedThe same name, services and location on your site, Google Business Profile and directories, so an AI can tell you apart from everyone else.
- Monthly reportRankings, traffic and leads, plus what changed and why — read with AI, decided by a person.
How it works
Four steps. The first two are a project; the last two run every month, because search is never finished.
Audit
How Google and AI assistants see you today: indexing, speed, structured data, and what ChatGPT answers when someone asks about your category.
Fix the foundation
Technical fixes, schema, sitemaps and crawler access. Most sites gain the most here, and it only has to be done once.
Answer-ready content
Service pages, FAQs and guides that answer real questions in plain words — the text both Google and AIs quote.
Measure and adjust
A monthly read of what moved. Next month starts from the data, not from a hunch.
What it costs
We don’t publish fixed prices, because a local café and a logistics company don’t need the same work. Every project is sized to your case in three tiers — Basic, Mid and Heavy — and you get a clear proposal before you commit: what we’ll do, what it costs and how long it takes.
If we build your website, SEO, AEO and GEO come included from day one in the Brand + Web package. If you already have a site, we start with the audit and the foundation as a project, and keep the content and reporting going monthly as part of Marketing + Content.
US clients are invoiced in USD. Canadian clients, see how we work with Canadian businesses.
Questions about SEO, AEO and GEO
Straight answers, no runaround.
What is the difference between SEO, AEO and GEO?
SEO gets your pages ranked in Google and Bing results. AEO (answer engine optimization) gets assistants like ChatGPT, Gemini and Siri to give your business as the answer when someone asks. GEO (generative engine optimization) gets AI search tools like ChatGPT search, Perplexity and Google’s AI Overviews to cite your site as a source. They share one foundation: a fast, well-structured site with clear answers.
Can you guarantee first place on Google or a mention in ChatGPT?
No, and nobody can honestly promise that: Google and the AI companies decide their own results. What we guarantee is the work — a site they can crawl, understand and trust, content that answers what your customers ask, and a monthly report that shows what moved.
How long does SEO, AEO and GEO take to show results?
Technical fixes count from the day they go live. Rankings and AI mentions build over weeks and months, and the first honest read is at 60 to 90 days, once there is enough data to separate what worked from what was luck.
Do I need a new website to do SEO, AEO and GEO?
Not always. If your current site is fast and editable, we optimize it as it is. If it is slow, can’t be edited or hides its content from crawlers, rebuilding it is usually cheaper than patching it, and we will tell you which case you are in before you spend anything.
Do AI assistants really read my website?
Yes. ChatGPT search, Perplexity, Microsoft Copilot and Google’s AI Overviews read web pages and link to the ones they use. If your site blocks their crawlers, loads its text with JavaScript or never states plainly what you do and where, they can’t use it.
What do you need from me to start?
Access to your domain, hosting and Google Search Console if you have them, half an hour to explain your business and the questions your customers ask, and one person on your side who can approve changes.
Find out what Google and ChatGPT say about you today.
Tell us where your business is. We reply with a first read of your case and a clear proposal — what we’ll do, what it costs and how long it takes. No commitment.